Sales & Outreach

Browse our collection of professional templates.

Effective sales communication is the key to closing deals and building lasting client relationships. Our sales templates provide proven scripts for every stage of the sales process—from initial outreach to re-engaging cold leads.

Each template is designed to be personalized easily while maintaining the persuasive elements that convert. Whether you're reaching out on LinkedIn, following up after a conference, or scheduling a demo, these templates help you communicate value clearly and professionally.

📚 Featured Article: The 7-Email Sales Sequence That Works

Published: January 27, 2026 | Category: Sales Strategy

Cold email works, but only if you have a strategic follow-up sequence. Most sales reps give up after one or two emails, but research shows it takes an average of 8 touchpoints to get a meeting. Here's the proven sequence that converts.

Email 1: The Soft Intro (Day 0)

Your first email should be short, personalized, and ask for nothing more than a quick chat. Reference something specific about their company or recent achievement. Keep it to 3-4 sentences maximum. No hard sell, just genuine interest in helping them solve a problem you know they have.

Email 2: The Value Add (Day 3)

If no response, follow up 3 days later with something useful—a relevant case study, industry report, or helpful tip. Don't even mention your first email. Make this email 100% about providing value with no ask. This builds credibility and reminds them you exist.

Email 3: The Bump (Day 7)

Send a short "bumping this to the top of your inbox" email. One sentence. This works surprisingly well because it's honest and respects their time. Many prospects respond to this one simply because of the novelty.

Email 7: The Breakup

The final email should be your "break-up" message. Let them know you're closing their file and won't bother them anymore. Ironically, this email often gets the most responses because it uses loss aversion psychology.